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Ghiblify the Climate Crisis
Greenpeace | 2025
The viral “Ghiblification” trend gets a powerful twist in this Greenpeace campaign. By applying AI-generated Studio Ghibli aesthetics to images of environmental destruction, it delivers a stark message: beauty can’t mask reality. See for yourself how no filter can hide the climate crisis, no aesthetic can erase the damage, and no AI can replace real environmental action. It’s time to face the truth and act.
Credits
- Chief Creative Officer
- Panos Sambrakos
- Creative Director
- Ioanna Krioni
- Senior Copywriter
- Zoi Parsali
- Design Director
- Eirini Eleftheriadi
- Art Director
- Aggeliki Theodorou
- Agency
- Ogilvy Greece